Authentically Local
Our Farm
The 6th generation family farm is located on the South-East edge of New-Brunswick, directly off the Trans-Canada highway (Route 16) in Malden. Throughout the years, the Strang family has maintained a reputation for producing and packing premium quality potatoes. In 1855, the Strang family started farming with only five acres of land. Great-great-grandfather, Nathaniel Strang, used his produce to barter for provisions, selling off any excess in the local market. Slowly becoming known as the potato growers in the local area over time, grandfather Robert Strang decided to continue to grow the operation and began selling the produce door-to-door. Today the Strang family farms over 700 acres of land and produces and sells more than 350 acres of potatoes in the Atlantic Provinces.
Blue Roof Distillery
Unique in every way, Blue Roof Handcrafted Spirits are made from scratch using whole potatoes. Recipes are tailored to the raw materials available lowering the ecological footprint of the farm. Potatoes that are too small to market are now destined for the distillery. The mash, after being distilled, is then gifted to local farmers for livestock feed. The Strang family is proud to be able to offer value-added spirits that are distinguishably different than others on the market. The distillery produces all of its own alcohol and does not blend any commercial ethanol into its products.
For Quality Proof, Drink Blue Roof
The Potato Difference
Our completely unique process and equipment allows for us to transform whole potatoes into vodka that has a sweet aroma and silky taste. The sweetness is immediately distinguishable when nosing your first glass and the reaction that ensues after your first drink is why we come to work each day!
You see, most alcohol used in vodka production is in fact derived from corn. Different ingredients of course result in different flavours. So why is this? Corn is much cheaper as an ingredient then potatoes and on a given batch will yield much more alcohol. We developed our own unique process of cooking, mashing, fermenting and distilling whole potatoes into the products most are familiar with today. Our entire distillery consists of custom engineered and fabricated equipment that you will not find anywhere else in the world and the spirits, well, you won’t find anything else like them in your travels either!
100% Gluten Free
Vodka Production typically involves the usage of some grains throughout the fermentation process. Distillers then rely on distillation to remove the traces of gluten down to acceptable levels, our unique process cuts out the usage of grains completely! We hold our gluten free stamp to a higher standard and can confidently say that all of our spirits are naturally gluten free!
Devon Strang
Founder/CEO
My life on the farm began in 1992, the year I was born. Long before I was even out of diapers, I would spend hours with my father and grandfather either sitting in a tractor or running around the warehouse “pretending” to help. Throughout my school years I would get right to work after I got off the school bus each day. I always wanted to take over the family farm and never strayed away from this goal. After graduating from Mount Allison University in 2014 I returned to the farm and got right back to work, like I had done my whole life.
Always intrigued by the idea of being able to transform potatoes into vodka and having done a few school projects about the business model while I was at university, I decided it was now time to take a deeper look into the production side of this business. After completing several fermentation and distilling courses I figured out quickly that the potato to vodka process was not a simple one and that most alcohol used in vodka production was in fact derived from corn. I also learned that those that did use potatoes as an input actually used potato flakes and not whole potatoes. To say the least, this was a big problem for me as I wanted to use my own potatoes especially now that I knew no one was doing this!
With the help of CCNB Edmundston and their team of chemists and product developers, who I had previously met at one of my distilling courses, we developed our own unique process of cooking, mashing, fermenting and distilling potatoes into the products most are familiar with today as Blue Roof Handcrafted Spirits. Our entire distillery consists of custom engineered and fabricated equipment that you will not find anywhere else in the world.
Continuing to farm full time coupled with keeping an eye over things at the distillery keeps me very busy. From the spring to the fall you can catch me in the fields and during the winter months helping out in the distillery. I personally invite you to stop by for a free tasting and to learn more about the Blue Roof difference!